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Clasen Candy's story begins in 1959 when German immigrant brothers opened a European bakery in Madison, Wisconsin, sharing their confections with friends and neighbors. This small-scale venture quickly grew, officially becoming Clasen Candy Company in 1966. Just four years later, the brothers expanded their focus, beginning to produce and market their own confectioner's coatings, leading to a name change to Clasen Quality Coatings, Inc. This strategic shift marked their transition from a regional bakery to a significant supplier of chocolate and confectionery coatings across North America, a legacy continued by the current owner who acquired the company in 1998, committed to upholding the founding philosophy and tradition of quality. Now you should try their popular Milk Chocolate Melting Wafers
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